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2.Your Award is granted to you as a matter of separate inducement and is not in lieu of salary or other compensation for your services. By accepting this Award, you consent to any and all Plan amendments, vesting restrictions, and revisions to any other term or condition of this Award Agreement that may be required to comply with federal law or regulation governing compensation, whether such amendments, restrictions, or revisions are applied prospectively or retroactively to this or prior Awards. By accepting this Award, you also acknowledge and agree that it is subject to all of the requirements set forth in the Enterprise Compensation Policy and that you are subject to all of the restrictive covenants set forth in Section 13 of the Plan (i.e., non-solicit, confidentiality, non-disparagement).

3.Your Award is initially being made in the form of Performance Stock Units (“PSUs”). Your Award will vest on the following vesting schedule: [INSERT: vesting schedule], subject to your continued employment with the Company or one of its Affiliates through the Vesting Date (or as otherwise set forth herein or in the Plan); provided, that the actual number of PSUs vesting (such number of PSUs to be within a range of [INSERT: range] of the number of Target PSUs (as defined below)) (the “Adjusted PSUs”) will be determined based on the achievement of the Performance Metrics (as defined in Exhibit A attached hereto) during the Performance Period (as defined below). For purposes of this Award Agreement, the “Performance Period” means the period [INSERT: performance period]. Notwithstanding the conclusion of the Performance Period, your Adjusted PSUs will remain subject to your continued employment with the Company and its Affiliates through the Vesting Date and will be forfeited and cancelled if you do not remain employed with the Company and its Affiliates through the Vesting Date, except as otherwise explicitly provided below.

6.If on the Grant Date you are considered a material risk taker (“MRT”), in connection with regulatory guidance and in support of its corporate governance principles, to the extent that any portion of the Award remains unpaid, the Company reserves the right to adjust downward the amount of this Award without your consent to reflect adverse outcomes attributable to inappropriate, excessive, or imprudent risk taking in which you participated and which was the basis for this Award. Your Award is also subject to cancellation, recovery, forfeiture, or repayment consistent with any applicable Company policy, including the Company’s recoupment policy contained in the Enterprise Compensation Policy and the Ally Financial Inc. Requirements for the Recovery of Erroneously Awarded Incentive-Based Compensation under New York Stock Exchange Listing Standard 303A.14.

If you experience a Termination of Service without Cause by the Company or an Affiliate or a Qualifying Termination (whether as a result of a Sale of your Business Unit or otherwise), in each case, other than in connection with a Change in Control, your unvested PSUs will become vested on the date of such Termination of Service and your Award will continue to be earned in accordance with paragraph 3 of this Award Agreement based on the achievement of the Performance Metrics (even though you are not employed by the Company or one of its Affiliates on the Vesting Date) and will be settled as of the Vesting Date in accordance with paragraph 5 above.]

8.[If the Company pays a dividend on Shares prior to the Vesting Date, you will be entitled to a dividend equivalent payment in the same amount as the dividend you would have received if you held the number of Shares, if any, as earned and vested as of the Vesting Date. These dividends will vest and be paid to you on the Settlement Date (or such other vesting and settlement date applicable under paragraph 7 (above), subject to the vesting of your Award. No dividends or dividend equivalents will be paid to you with respect to any portion of your Award that is canceled or forfeited. The Company will decide on the form of payment and may pay dividends or dividend equivalents in Shares, in cash or in a combination thereof, subject to applicable law. [The PSUs do not include any entitlement to a dividend equivalent payment].]

10.[The restrictions in Section 13(a) of the Plan on your ability to solicit any client, customer, or employee of Company or any Affiliate for [INSERT: restricted period] following your Termination of Service is grounded in the Company’s or its Affiliates’ significant investment of time, effort, and expense in establishing client, customer, and employee relationships across the lines of business of Company and its Affiliates. As this applies to you, the scope of the restriction on your ability to solicit clients or customers of Company or any Affiliate will run commensurate with the scope of your responsibilities while employed by the Company or any Affiliate. That is, the terms “client or customer” as used in Section 13(a) (i.e., “(i) solicit any client or customer of the Company or any Affiliate with respect to a Competitive Activity”) will mean those clients or customers (whether current or prospective): (i) with whom you had direct or indirect personal contact within the last [INSERT: time period] of your employment with the Company or any Affiliate; or (ii) about whom you learned confidential or proprietary information (including trade secrets) by virtue of your employment with the Company or any Affiliate during the last [INSERT: time period] of your employment. The term “solicit” also will include any communication or other interaction between you and a client or customer (whether current or prospective) that takes place to make sales to, perform services for, or otherwise further the business relationship with that client or customer (whether current or prospective). Notwithstanding Section 21 of the Plan, Section 13(a) is governed by [INSERT: state] law without regard to its conflict of laws provision. An action to enforce or seek damages for breach of Section 13(a) may only be brought in a federal or state court of competent jurisdiction in [INSERT: state].

11.By accepting this Award, you agree that (a) the Company and its Affiliates take reasonable measures to protect the secrecy of the Company’s and its Affiliates’ confidential and proprietary information, including but not limited to trade secrets, know-how, data, and other information that is not generally known or available outside of the Company and its Affiliates, and any information entrusted to the Company or any Affiliate by third parties in confidence, and that all of the Company’s and its Affiliates’ confidential and proprietary information is and will remain the sole and exclusive property of the Company and its Affiliates, and (b) except as expressly permitted under the Plan, you will not use or access for your own benefit or the benefit of others (including, without limitation, any future business venture or employer) or disclose or make available, directly or indirectly, to any third party, any of the Company’s or its Affiliates’ confidential or proprietary information, except as expressly authorized by an officer of the Company in writing.

12.By accepting this Award, you hereby assign and agree to assign to Ally Bank your full right, title, and interest in and to any and all intellectual property, industrial or other proprietary rights made, conceived, reduced to practice or learned by you (whether or not during normal business hours or on or off the Company's or any Affiliate’s premises) during the period of your employment with the Company or any Affiliate that relate either to the business of the Company or any of its Affiliates or to any prospective activity of the Company or any of its Affiliates, or that result from any work performed by you for the Company or any Affiliate or from the use of the Company's or its Affiliates’ confidential or proprietary information or the Company's or its Affiliates’ equipment, supplies, or facilities. Notwithstanding the foregoing, the assignment in this paragraph 12 will not apply to any invention that, pursuant to any applicable law or rule, is not subject to automatic or compelled assignment to an employer, including as provided by (a) Cal. Labor Code § 2870, (b) Kan. Stat. Ann. § 44-130, (c) Ill. Stat. Ch. 765 § 1060/2, (d) Minn. Stat. Ann. § 181.78, (e) N.J. Stat. Ann. § 34:1B-265, (f) N.Y. Lab. Law § 203-f(1), (g) N.C. Gen. Stat. Ann. § 66-57.1 and (h) Wash. Rev. Code Ann. § 49.44.140 (and this paragraph 12 will serve as notice of the terms of the laws specified herein). By accepting this Award, you agree to promptly deliver such documents and promptly perform such other acts as Ally Bank may reasonably request in connection with applying for, obtaining, perfecting, evidencing, sustaining, or enforcing the intellectual property, industrial or other proprietary rights assigned to Ally Bank under this paragraph 12.

14.Except as prohibited by any federal law or regulation that governs compensation, see paragraph 2 above, your Award is subject to and governed by the terms and conditions of this Award Agreement and the Plan. Nothing in this Award Agreement (including paragraph 11 above) or the Plan will (a) limit your rights under applicable law to initiate communications directly with, provide information to, respond to any inquiries from, or report possible violations of law or regulation to any governmental entity or self-regulatory authority, or to file a charge with or participate in an investigation conducted by any governmental entity or self-regulatory authority (excluding any disclosure of information that is protected from disclosure by any applicable privilege, including the attorney-client privilege or attorney work product doctrine), and you do not need the Company’s or any of its Affiliates’ permission to do so nor are you required to notify the Company or any Affiliate of a request for information from any governmental entity or self-regulatory authority that is not directed to the Company or any Affiliate or of your decision to file a charge or complaint with or participate in an investigation conducted by any governmental entity or self-regulatory authority, or (b) preclude you from disclosing or discussing information lawfully acquired about wages, hours or other terms and conditions of employment if used for purposes protected by Section 7 of the National Labor Relations Act such as joining or forming a union, engaging in collective bargaining or engaging in other concerted activity for the mutual aid or protection of employees. You are hereby notified the U.S. Defend Trade Secrets Act of 2016, 18 U.S.C. 1833 provides that an individual cannot be held criminally or civilly liable under any federal or state trade secret law for any disclosure of a trade secret that is made: (i) in confidence to federal, state or local government officials, either directly or indirectly, or to an attorney, and is solely for the purpose of reporting or investigating a suspected violation of the law; (ii) in a complaint or other document filed in a lawsuit or other proceeding, if such filing is made under seal; or (iii) to the