System1, Inc. Unaudited Statements of Operations (in thousands) QTD QTD QTD QTD QTD QTD YTD YTD YTD YTD 30-Jun-25 31-Mar-25 31-Dec-24 30-Sep-24 30-Jun-24 31-Mar-24 30-Jun-25 31-Dec-24 30-Sep-24 30-Jun-24 Revenue 78,116           74,513           75,594           88,832           94,581           84,917           152,628         343,925         268,330         179,498          Operating cost and expenses:   Cost of revenues 50,213           46,077           43,777           63,999           68,507           66,319           96,290           242,602         198,825         134,826            Salaries, commissions, and benefits 26,297           24,988           25,915           29,177           33,937           24,483           51,285           113,512         87,597           58,420              Selling, general, and administrative 17,510           16,574           17,806           17,472           21,223           19,911           34,085           76,411           58,606           41,134                       Total operating costs and expenses 94,020           87,639           87,498           110,648         123,667         110,712         181,659         432,525         345,028         234,379          Operating income (15,904)          (13,127)          (11,903)          (21,816)          (29,086)          (25,795)          (29,031)          (88,601)          (76,698)          (54,881)           -                      Loss (gain) on fair value of warrants 68                  32                  (915)               281                (1,501)            (251)               100                (2,386)            (1,471)            (1,752)             Loss on extinguishment of related-party debt -                     -                     -                     -                     (433)               (19,676)          -                     (20,109)          (20,109)          (20,109)           Interest expense 7,116             7,085             7,764             7,957             7,871             7,970             14,201           31,562           23,799           15,841            Income (loss) from continuing operations before income tax (23,087)          (20,244)          (18,752)          (30,054)          (35,023)          (13,839)          (43,331)          (97,668)          (78,916)          (48,862)           Income tax expense (1,547)            (387)               (729)               585                (178)               (48)                 (1,934)            (370)               359                (226)                Net income (loss) from continuing operations (21,540)          (19,857)          (18,023)          (30,639)          (34,845)          (13,791)          (41,397)          (97,298)          (79,275)          (48,636)           Net Income (Loss) Attributable to Noncontrolling Interest (4,079)            (3,973)            (3,862)            (7,037)            (8,472)            (3,254)            (8,052)            (22,625)          (18,763)          (11,726)           Net income (17,461)          (15,884)          (14,161)          (23,602)          (26,373)          (10,537)          (33,345)          (74,673)          (60,512)          (36,910)           Deprecation and amortization expense in Cost of revenues and Selling, general, and administrative: Cost of Revenues - D&A 13,091           13,050           12,884           12,828           12,709           12,620           26,141           51,041           38,157           25,329            SG&A - D&A 7,475             7,427             7,348             7,300             7,234             7,183             14,902           29,065           21,717           14,418            Total Depreciation & Amortization 20,566           20,477           20,232           20,128           19,943           19,804           41,042           80,107           59,875           39,747             
 
 
System1, Inc Non-GAAP Financials (in thousands) QTD QTD QTD QTD QTD QTD YTD YTD YTD YTD 30-Jun-25 31-Mar-25 31-Dec-24 30-Sep-24 30-Jun-24 31-Mar-24 30-Jun-25 31-Dec-24 30-Sep-24 30-Jun-24 Net income (loss) from continuing operations (21,540)$        (19,857)$        (18,023)$        (30,639)$        (34,845)$        (13,791)$        (41,397)$        (97,298)$        (79,275)$        (48,636)$         Income tax expense (1,547)            (387)               (729)               585                (178)               (48)                 (1,934)            (370)               359                (226)                Interest expense 7,116             7,085             7,764             7,957             7,871             7,970             14,201           31,562           23,799           15,841            Depreciation & amortization 20,566           20,477           20,232           20,128           19,943           19,804           41,042           80,107           59,875           39,747            Other income/expense (1) 246                (39)                 (111)               127                (36)                 (97)                 207                (117)               (6)                   (133)                Stock-based compensation and distributions to Members (2) 4,542             2,651             4,567             3,783             3,442             3,971             7,193             15,763           11,197           7,413              Revaluation of non-cash warrant liability 68                  32                  (915)               281                (1,501)            (251)               100                (2,386)            (1,471)            (1,752)             Loss on Extinguishment of related-party debt -                     -                     -                     -                     (433)               (19,676)          -                     (20,109)          (20,109)          (20,109)           Costs related to acquisitions/business combinations 715                1,034             3,028             7,441             11,854           2,244             1,749             24,567           21,539           14,098            Other costs, including restructuring and legal settlements 1,557             1,091             2,067             683                3,810             297                2,648             6,857             4,790             4,107              Adjusted EBITDA 11,722$         12,085$         17,880$         10,346$         9,927$           423$              23,807$         38,577$         20,697$         10,350$          (1) Non-cash adjustments related to foreign exchange and asset disposals (2) Comprised of distributions to equity holders and non-cash stock-based compensation  
 
 
System1, Inc Non-Financial Metrcis (In thousands except ratios) QTD QTD QTD QTD QTD QTD YTD YTD YTD YTD 30-Jun-25 31-Mar-25 31-Dec-24 30-Sep-24 30-Jun-24 31-Mar-24 30-Jun-25 31-Dec-24 30-Sep-24 30-Jun-24 Marketing Platform Revenue (1) 134,559$       107,717$       119,989$       130,162$       143,819$       126,800$       242,275$       520,770$       400,781$       270,619$        GAAP Revenue 54,143$         52,250$         48,520$         68,083$         76,654$         70,131$         106,392$       263,388$       214,868$       146,785$        Traffic Acquisition Cost (TAC) (2) 114,925$       85,930$         99,187$         110,770$       120,197$       107,143$       200,855$       437,298$       338,111$       227,340$        Return on TAC (3) 117% 125% 121% 118% 120% 118% 121% 119% 119% 119% Products GAAP Revenue 23,973$         22,263$         27,074$         20,749$         17,927$         14,787$         46,236$         80,536$         53,462$         32,713$          Sessions (4) 522,452         475,741         520,015         473,428         464,929         435,850         998,193         1,894,221      1,374,206      900,779          RPS (5) $0.05 $0.05 $0.05 $0.04 $0.04 $0.03 $0.05 $0.04 $0.04 $0.04 (1) Platform revenue is the revenue paid to the Company by its advertising partners before payments are made to Network partners (2) Traffic Acquisition Cost is defined as Advertising Spend + Agency Fees + Network Partner Rev Share. Advertising spend is the amount of advertising that is spent to acquire traffic.  Agency fees are the amount of costs for agencies acquiring traffic to Owned & Operated websites (3) Return on TAC is defined as Marketing Platform Revenue divided by Traffic Acquisition Costs (4) Sessions are the total number of monetizable user visits to Products websites (5) RPS is GAAP Revenue divided by Sessions